Sustainable SEO · AI · GEO for SMEs Online · Onsite · Hybrid
Case studies

The work behind the numbers.

Two systems we built and validated for real clients - and left running long after launch. Here is what changed and how.

Side-Line Magazine

A human-in-the-loop AI editorial system for one of the longest-running independent music magazines.

The challenge

A relentless flood of press releases meant slow, manual editing and a hard ceiling on how much could be published - without dropping editorial standards.

Our approach

We designed an AI-assisted editorial workflow with a person on every publish: AI drafts and structures, editors decide and sign off. Built and validated on 7,854 real press releases.

The results

Manual editing time fell sharply while output more than tripled - and quality control stayed human. The system is still in daily use.

Publishing · Human-in-the-loop AI
−81%
manual editing time
+260%
editorial output
7,854
press releases validated

LG Seeds Belgium

A reusable SEO production system for a B2B agricultural brand.

The challenge

Content was published without a clear search strategy, so strong pages weren’t being found by the people looking for them.

Our approach

We rebuilt the content around search intent, fixed the architecture and internal linking, and left the team with a repeatable production system they still run themselves.

The results

Cornerstone pages saw a major lift in visits and overall organic traffic grew - from a system the team keeps using, not a one-off campaign.

SME · Sustainable SEO
+302%
cornerstone visits
+52%
overall site traffic

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